Apple this week discontinued personalized engraving for replacement iPod devices, according to an internal memo shared with Apple Authorized Service Providers and obtained by MacRumors.
In other words, if you have a damaged iPod touch, iPod nano, iPod shuffle, or iPod classic with an engraved message on it, and an Apple technician determines that the entire device needs to be replaced, Apple will simply provide customers with a non-engraved replacement from its repair inventory.
Previously, customers had the option of requesting a re-engraved replacement device shipped directly from China.
Given the iPod touch is a niche product in Apple's lineup, and that all other iPod models have been discontinued for years, this change is unlikely to affect most customers. However, if you had a nostalgic message engraved on an iPod several years ago, know that those words will be lost if Apple replaces the device.
Target's inventory system may be leaking details on upcoming Apple products that are set to be released in the near future. A listing for "Airpods (X Generation)" with a price tag of $399 popped up this morning, and there are also apparently new listings for "Apple TV Gen X," "Apple iPod Touch X Generation" and "Apple Watch Series X" bands.
Target employees sent images of the listings to 9to5Mac. These are all placeholder names and could be representative of future products, though it's not clear if that's the case. We don't know what these listings are, why they're in Target's system, or if they're accurate, so the information should not be taken as concrete evidence of new devices.
The Apple TV Gen X lists a price of $180, the Apple iPod Touch X Generation lists a price of $400, and the Apple Watch Series X band prices are listed at $50.
There haven't been rumors of an upgraded iPod Touch, and the iPod touch last saw a refresh in May 2019, so it's not clear if the $399 iPod touch listing is correct. Pricing on the iPod touch starts at $199, and while it does go up to $399, that's for the high capacity model. We are expecting a new low-cost iPhone with a starting price point of $399, so there is a possibility that the iPod touch placeholder is for an iPhone and not an iPod. It could also be for a refreshed 256GB iPod touch, or the price could be wrong entirely since it's a placeholder.
We've seen multiple previous hints of a new Apple TV in the works in iOS 13 releases, with the device featuring an upgraded A12 Bionic chip. $179 is the price point of the 32GB 4K Apple TV, so it's possible that this listing is more evidence of the imminent release of a new Apple TV model.
The Apple Watch band listings are also easily explainable as Apple refreshes its Apple Watch band offerings on a regular basis, typically with every Apple event. Apple has held events in March for the last few years, and rumors suggest that we're getting a late March event this year, perhaps on March 31st.
If there is indeed a March 31st event, we could see some of the products listed in Target's inventory. Rumors have suggested the new low-cost iPhone will be a highlight at the event, and an Apple TV, an updated iPad Pro, and the rumored AirTags are also possible new products that could debut next month.
Amazon and Walmart today are discounting Apple's 2019 32GB iPod touch to $179.00, down from $199.00. This $20 discount is the lowest price we've tracked for the new 32GB iPod touch, and as of writing Amazon and Walmart are the only major Apple resellers online to offer a discount on this model.
Note: MacRumors is an affiliate partner with these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
Every color is available on sale except Pink. The new iPod touch has a 4-inch Retina display with the A10 Fusion chip, FaceTime, and support for playing games from the App Store and listening to Apple Music or music downloaded from iTunes.
If you're looking for a higher storage capacity, the 256GB model also has a slight discount on Amazon. You can get this model for $379.99, down from $399.99 in select colors, another $20 discount on Apple's original price.
Our full Deals Roundup has more information on the latest Apple-related sales and bargains.
Apple will be making several changes to the suppliers of its products in 2020, according to reputable analyst Ming-Chi Kuo.
For starters, Kuo expects Chinese company Goertek to begin assembly of AirPods Pro in the first half of the year. The addition of a second supplier alongside Luxshare Precision should help improve supply of the popular earphones, which continue to face multi-week shipping estimates on Apple.com.
Luxshare itself will replace Quanta Computer as the exclusive manufacturer and supplier of S-series chips for the new Apple Watch in 2020, aka Series 6 models if Apple sticks with its naming trend, Kuo added.
And last, Kuo expects Chinese manufacturer BYD Electronic to replace Quanta Computer the sole assembler of the iPod touch in 2020, as well as obtain at least 10-20 percent of non-cellular iPad orders. Naturally, if this goes well, the company is expected to receive an even larger percentage of orders in 2021 and beyond.
Kuo outlined these details in a research note with investment firm TF International Securities, seen by MacRumors.
Amazon this week has introduced the first major discount on Apple's latest iPod touch. You can get the 32GB iPod touch in Silver for $179.00, down from $199.00. At $20 off, this is the lowest price we've seen for the new iPod touch, and it beats the current $199.00 price tag found at other major Apple resellers like Best Buy and B&H Photo.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
After several years of waiting, Apple updated the iPod touch in May 2019 with an A10 Fusion chip that offers improved gameplay, support for Group FaceTime, and augmented reality abilities. Otherwise, the new iPod touch looks the same as its predecessor, with an aluminum shell, 4-inch display, and body that features a Home button but no Touch ID fingerprint sensor.
Prices start at $199 for 32GB of storage, then increase to $299 for 128GB, and $399 for 256GB, the last of which is a new storage tier for the 2019 models. There are currently no sales on the larger storage capacities that can be found online.
Head to Amazon before the iPod touch deal expires, and then visit our own Deals Roundup to stay updated on all of the newest Apple-related bargains.
The new 7th-generation iPod touch is now Apple's smallest device and the sole device that has a 4-inch display. The smallest iPhones (7 and 8) have 4.7-inch displays, so the new iPod touch is a good bit smaller and comparable to an iPhone 5s or SE.
Coming to a 4-inch iPod touch from a larger iPhone is quite an adjustment because most of us are no longer used to using a device with such a small display. It's tiny and it's made from a lightweight aluminum, which is nice if you need something you can just tuck in a pocket.
We have the iPod touch in blue, but it's also available in five additional colors: pink, (PRODUCT)RED, silver, gold, and space gray. As with the previous-generation iPod touch, there are thick bezels at the top and bottom of the device.
The bottom bezel houses a Home button, but unlike the iPhone, there's no Touch ID built in. There's also no Face ID, because the iPod touch has no biometric authentication system at all. You need to use a passcode for unlocking the device.
Camera tech hasn't been updated, so the new iPod touch is still using an 8-megapixel rear camera and a 1.2 megapixel front-facing camera, both of which are pretty far behind current camera technology in more modern Apple devices. For those who prefer wired headphones, there is a headphone jack.
The sole major update to the 7th-generation iPod touch is its new processor, which is an A10 Fusion chip that Apple first used in the 2016 iPhone 7 and iPhone 7 Plus. The A10 Fusion chip is a good bit faster than the A8 chip that was in the 6th-generation iPod touch, but it's worth noting that it's underclocked in this new model compared to other A10 devices.
The A10 chip in the iPod touch is running at 1.6GHz compared to 2.3GHz in the 6th-generation iPad and iPhone 7, both of which use the A10 chip. Apple is undoubtedly underclocking the processor to save battery life. Since this is a 4-inch phone, it has a small battery.
The iPod touch earned a single-core Geekbench score of 2722 in our testing, and a multi-core score of 4695. That's a good bit slower than the 6th-generation iPad, which earned a single-core score of 3520 and a multi-core score of 6079.
It's faster than the 6th-generation iPod, though, which has a single-core Geekbench score of 1330 and a multi-core score of 2250. Apple also underclocked the A8 chip in the 6th-generation iPod touch, so having a chip that runs a bit slower in an iPod touch isn't new.
You can get the iPod touch with 32GB of storage for $199, while 128GB of storage will cost $299 and 256GB of storage (a new storage tier) will cost $399.
As for the question of who the iPod touch is for, it's not entirely clear. This is probably a good starter device for a younger child that needs access to games, FaceTime, iMessage, and other features, but there are also potential business applications, as this is an affordable device for something like mobile checkout. It could also be useful for schools looking for inexpensive Apple devices.
For the average person that has other Apple devices like an iPhone or iPad, you're probably not going to want to pick up an iPod touch unless you have a specific use case for it, such as listening to music with wired headphones while at the gym or something. Most people aren't going to have a use for an iPod touch over an iPhone, which is likely why it received only a modest processor update.
What do you think of the new iPod touch? Let us know in the comments.
The new iPod touch is available to order on Apple.com and in the Apple Store app starting today with in-store availability later this week, starting at $199 with 32GB of storage. 128GB and 256GB models are priced at $299 and $399 respectively.
Six colors are available, including space gray, white, gold, blue, pink, and (PRODUCT)RED.
“We’re making the most affordable iOS device even better with performance that is twice as fast as before, Group FaceTime and augmented reality starting at just $199,” said Greg Joswiak, Apple’s vice president of Product Marketing. “The ultra-thin and lightweight design of iPod touch has always made it ideal for enjoying games, music and so much more wherever you go.”
Apple may have plans to announce a new seventh-generation iPod touch in a press release as early as tomorrow.
MacRumors received a tip earlier this month claiming that Apple would announce new iPads, iMacs, and iPods on Monday, Tuesday, and Wednesday of this week, and so far this information has proved to be accurate with the arrival of new iPad Air and iPad mini models on Monday and an iMac refresh today. Naturally, we now expect Apple to introduce a new iPod touch tomorrow.
If accurate, this week's series of hardware announcements suggest that Apple may be clearing its docket to primarily focus on its widely expected news and video services at its March 25 event at Steve Jobs Theater.
The iPod touch is certainly due for an update. The current model was released back in July 2015 with a 4-inch Retina display, A8 chip, 8-megapixel rear camera, and a home button sans Touch ID. To ensure the iPod touch remains capable enough to receive iOS updates for at least a few more years, an upgrade to an A10 Fusion or A11 Bionic chip would be appropriate.
Beyond that, it is unclear if the new iPod touch would have many new features, as the device has become a niche product used mostly by children and some developers as an affordable testing device. All other iPods were discontinued in 2017.
The current iPod touch remains available in six colors with 32GB and 128GB of storage for $199 and $299 respectively.
An icon has been shared on social media this morning that purportedly references Apple's next-generation iPod touch. The image below was shared by self-described tech product leaker Jonathan Mitchell, who claims to have unearthed the icon in iOS 12.2 Beta 4.
I was doing some coding in iOS 12.2 Beta 4. I cracked this here on what a new iPod touch 7th generation could look like. HLipod is the 6th generation HLipod2 is a unreleased generation. *Notice no home button and it looks to be a full screen display.* @OnLeaks@stroughtonsmithpic.twitter.com/pXLzif5JMZ
The icon labeled "HLSipod2" on the right is shown beside the existing icon for Apple's current-generation iPod touch, suggesting that an unreleased seventh-generation iPod touch will inherit the design elements of Apple's flagship all-screen iPhones and do away with the Home button.
The device in the icon doesn't have a notch and it also appears to be off-center, which could mean that it's being used by Apple as a placeholder in the iOS 12 beta. Either that, or it's not genuine at all.
In January, developer Steven Troughton-Smith discovered references in iOS 12.2 to an "iPod 9,1," which does not match up with any known iPod touch devices, suggesting it is a new next-generation model. However, the iPod listing in iOS 12.2 does not appear to have Face ID or Touch ID.
Last month, Apple analyst Ming-Chi Kuo said he expects a new iPod touch with a faster processor to launch in 2019, but Kuo made no mention of a possible redesign for the device.
Apple last updated the iPod touch in July 2015, and in July 2017 the company cut prices and reduced the number of storage capacity options.
Last night, we saw the release of a extensive research note from analyst Ming-Chi Kuo who laid out his timeline for product releases from Apple in the coming year. MacRumors videographer Dan Barbera recaps Kuo's predictions in this video which covers an extensive range of products including an all new 16" MacBook Pro, 6K Apple Display and much more.
Kuo is well regarded in the rumor community due to a very good track record at predicting Apple's products. Kuo gathers intelligence from his contacts in Apple's Asian supply chain, translating the information he gleans into research notes for clients.