New Samsung Galaxy Ad Makes Fun of iPhone X’s Notch, Lack of Stylus Support, Dongles, and More

Samsung today posted a new video on its YouTube channel called "Samsung Galaxy: Growing Up," which follows the life of a young man as he purchases Apple devices over the course of ten years, and then decides to switch sides to Samsung on the eve of the iPhone X launch. The 1-minute commercial features the song "I'm Moving On" by Chyvonne Scott.

The video begins at the iPhone launch in 2007, and subsequent years show the main character facing storage issues when taking a photo and waiting in long lines under poor weather conditions for the latest iPhone. At one point, he drops his iPhone in water and has to place it in a bowl of rice, while his girlfriend's Samsung device continues to function.


Other points made in the ad center around the iPhone's lack of stylus support, as well as its need for dongles after the removal of the 3.5mm headphone jack in the iPhone 7. The ad ends with the character's decision to turn off his iPhone and purchase a Samsung Galaxy smartphone, and he eventually walks past a line of people waiting for the iPhone X -- including a guy with a notch-like haircut -- without joining them.

The latest Samsung smartphone is the Galaxy Note 8, which launched in September with dual rear cameras, a 6.3-inch AMOLED 'Infinity Display', and a new and enhanced S Pen with improved pressure sensitivity. Many publications favorably reviewed the Note 8 prior to its launch, agreeing that the lack of an explosive battery made Samsung's newest device a step up from the Note 7.


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Samsung Galaxy Note 8 Ties iPhone 8 Plus in DxO Labs Camera Test

Samsung's Galaxy Note 8 produces generally better results than the iPhone 8 Plus when shooting still photography, but falls short of Apple's handset when it comes to recording video. That's according to the latest comprehensive smartphone camera test conducted by Dxo Labs, in which the two phones essentially came out tied overall.


The reviewers singled out Samsung's device for its "phenomenal" photo sub-score, which as the first smartphone to achieve 100 points in the category, "breaks new ground and makes the Note 8 the current class-leader for stills, thanks to excellent zoom quality, good noise reduction and detail preservation, and fast and accurate autofocus".
The Note 8 is Samsung's first foray into the world of dual cameras and is a great success, offering the best zoom capabilities of any mobile device we've tested to date. Add to that PDAF autofocus, optical image stabilization, Auto HDR, and a massive 6.3" Super AMOLED display, and there's plenty for smartphone photography enthusiasts to get excited about.

Overall, Note 8 achieved a DxOMark mobile score of 94 points, making it the joint-leader for smartphone image quality alongside Apple's iPhone 8 Plus, which the site previously praised for having the best smartphone camera they had ever tested. The Note 8's low-light photos showed less noise and more detail than its rivals, although HDR mode tended to clip highlights and highly backlit subjects didn't always turn out very clear.

In terms of video, the Note 8 was notable for offering good exposure with fast convergence, fast and stable autofocus, as well as good noise reduction, white balance, and color rendering. However, while the Note 8 trumped Apple's phone when taking stills, its video performance suffered due to residual motion when holding the camera still during recording, earning it a video sub-score of 84. In comparison, the iPhone 8 Plus achieved 89 in the same tests.


DxO says it has analyzed the image and video quality of over 10,000 cameras, lenses, and mobile phones, and its tests are generally respected within the industry. The company also sells some consumer-facing products like the DxO ONE camera, which can be plugged into an iPhone's Lightning connector.

The full review is worth checking out, and includes additional photos and analysis of the Samsung Galaxy Note 8's dual cameras compared to its rivals.

Related Roundup: iPhone 8
Tags: DxOMark, Galaxy Note 8
Buyer's Guide: iPhone (Buy Now)

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Samsung Announces Plans for Galaxy Note Smartphone With Bendable Display in 2018

Ahead of the iPhone X unveiling, and the launch of the Galaxy Note 8 on Friday, Samsung today made a few announcements at a press event in Seoul, South Korea. The company said that it aims for the next iteration of the Galaxy Note to be bendable in some capacity, with the goal of launching sometime next year (via The Associated Press).

Samsung Electronics mobile business president Koh Dong-jin confirmed the company's plans, saying it's looking at a 2018 release date for "a smartphone with a bendable display." The president also commented that there are "several hurdles" Samsung has to overcome to implement a smartphone with a bendable screen, so the company is leaving itself room to push back the 2018 release if it needs to.

A bendable smartphone mockup by Samsung

Similar reports about bendable smartphones from Samsung have come out in the past, but the company has yet to officially launch such a device.
Koh Dong-jin, president of mobile business at Samsung Electronics, said the company is setting its eyes on 2018 to release a smartphone with a bendable display. But he said there are several hurdles it has to overcome, leaving room to push back the release if those problems are not solved.

“As the head of the business, I can say our current goal is next year,” he told reporters. “When we can overcome some problems for sure, we will launch the product.”
What those issues might be were not detailed, but analysts watching the company pointed out that mass production on a premium smartphone with a bendable display and a thin body "will take time." Rumors surrounding Samsung's entry into the bendable smartphone market have been swirling for the past few years. In late 2016, reports even began citing Apple's interest in the technology for future iPhones, which could be sourced from LG.

Koh further commented about Samsung's plans to launch a smart home speaker in partnership with Harman, which will allow users to talk to an artificial intelligence assistant -- likely Bixby -- to control the device and perform various tasks. A release date or design details for the Samsung speaker were not given. Later today, Apple may reveal more information about its own smart speaker, the HomePod, which it announced in June for a December release.

Despite the Galaxy Note 8's expensive price tag (about $930 in the United States), Samsung has said that pre-orders were the highest ever for the Note smartphone line, "beating its predecessor Note 7 over five days by about 2.5 times." Samsung's announcements come a few hours ahead of Apple's big media event, where the Cupertino company will debut the significantly redesigned OLED iPhone X.


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