Apple has topped Fortune
's annual list of the World's Most Admired Companies
for the 11th consecutive year.
Apple finished ahead of Amazon, the runner-up for a second consecutive year, while Google's parent Alphabet, Warren Buffett's holding company Berkshire Hathaway, and coffee chain Starbucks rounded off the top five.
Apple topped the list in every category, such as innovation, quality of management, social responsibility, use of corporate assets, financial soundness, quality of products and services, and global competitiveness.
The rankings were determined by some 3,900 executives, directors, and securities analysts who selected the 10 companies they admired most. More on Fortune
As we have in the past, Fortune collaborated with our partner Korn Ferry on this survey of corporate reputations. We began with a universe of about 1,500 candidates: the 1,000 largest U.S. companies ranked by revenue, along with non-U.S. companies in Fortune's Global 500 database that have revenues of $10 billion or more. We then winnowed the assortment to the highest-revenue companies in each industry, a total of 680 in 29 countries. The top-rated companies were picked from that pool of 680; the executives who voted work at the companies in that group.
The complete list includes 50 companies, ranging from other tech giants like Microsoft at 7th and Facebook at 12th to iconic brands like Coca-Cola at 18th and McDonald's at 37th. On the upside, both Adidas and Lockheed Martin made it onto the list for the first time. Meanwhile, GE plummeted from 7th to 30th.
In terms of technology companies, Apple ranked sixth in Thomson Reuters
' first-ever list of the Top 100 Global Technology Leaders
.Discuss this article
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Apple's senior vice president of retail stores, Angela Ahrendts, has climbed to grab the 13th spot on Fortune's "Most Powerful Women" list for 2017
. In 2015 Ahrendts took the 16th spot, and in 2016 she rose to the 14th spot.
The top 5 women on the list this year are Sheryl Sandberg (Facebook COO, #5), Abigail Johnson (Fidelity Investments CEO, #4), Marillyn Hewson (Lockheed Martin President and CEO, #3), Indra Nooyi (PepsiCo CEO, #2), and Mary Barra (General Motors CEO, #1).
Fortune's list includes a brief summary of Ahrendts' latest accomplishments
Since being persuaded by Tim Cook to join Apple in 2014 (she previously led British fashion brand Burberry), Ahrendts has been heads down on the tech behemoth’s largest store redesign in 15 years. In May the company launched its long-awaited “Today at Apple” initiative, which seeks to supplement public education through free courses on everything from coding to music production to photography. Apple’s highest-ranking woman, she oversees 60,000 retail employees and is responsible for the in-store experiences of a more than a million daily customers. Research firm eMarketer estimates that the combined revenue from in-store and online sales is nearly $50 billion. Ahrendts was the second executive after Cook—and the only woman—to take the stage at September’s keynote, where she spoke at length about Apple’s “town squares”—the new moniker for its retail stores.
Ahrendts joined Apple from Burberry in the spring of 2014
, when she said she'd bring a personal touch
to Apple's retail management. Three years later she has spearheaded the launch
of Apple's next-generation retail store design
and "Today at Apple" classes
Last week, Ahrendts also appeared on stage
during Apple's iPhone X keynote event, where she went into detail about new and upcoming Apple Town Square locations in Chicago, Paris, and Milan.
For more information on Fortune's ranking, the site has published a few articles today: explaining the list's continued importance
, highlighting the newcomers
, and pointing out those who have dropped off
the list this year.Discuss this article
in our forums